Innovative Artists provides its clients with a full service strategy in the various arenas of brand development and licensing.  The agency maximizes its clients’ opportunities in all areas including retail sales development and management, licensed property acquisitions and development, brand management and product approval, marketing, sales and promotional support, creative and art department, royalty and accounting, and event and tour consulting.

With a diverse and highly marketable portfolio of properties, Innovative Artists is actively expanding programs by leveraging the equity of the brands in all tiers of retail, including e-commerce and direct relationships, focusing on the lifestyle, tween, fashion, beauty, and music categories, with an emphasis on retail strategy and product development.

Working with its clients to execute brand programs that closely align with retail partner initiatives, Innovative Artists’ reputation and range of services allows the agency to attract the most appealing talent and produce the highest quality and most profitable consumer product programs.

Contact:
branding@iala.com